The client was a beauty brand seeking to expand their European presence beyond the UK marketplace. While they had a foundation in place, Amazon EU represented significant untapped potential that required localized strategy and operational focus.

We assessed their European catalog and identified opportunities to strengthen listings for regional audiences adapting content for local markets, refining pricing strategy across different EU countries, and improving product visibility through targeted optimisation.

Our approach focused on sustainable, profitable growth rather than chasing volume. This meant balancing sales velocity with healthy margins and ensuring operations could support increased demand across multiple European fulfillment networks.

The brand now generates over €1 million annually across Amazon EU, with consistent monthly revenue exceeding €75,000 and net profit growing steadily. This established a strong recurring revenue base in Europe, diversifying the brand’s geographic footprint and reducing dependency on any single marketplace.